6 Tips for engaging donors on the go

Engaging donors on the go is essential for nonprofit success. We provide actionable strategies to connect with donors anytime, anywhere, ensuring your organization can effectively reach and engage its supporters on mobile devices.

Blake Groves November 3, 2016
contents
  • 1. Optimize your website for mobile
  • 2. Establish a texting list
  • 3. Feature text-to-give at an event
  • 5. Host a peer-to-peer fundraising campaign
  • 6. Mobilize your advocates
Blake Groves Blake is VP of Strategy and Business Development at Salsa Labs. With more than 20 years in technology solutions and consulting, Blake comes equipped with hands-on knowledge of sales, consulting, product management and marketing. For the last 10 years, he has narrowed his focus to how Internet technologies can help nonprofit organizations, and prior to joining Salsa, he held positions at Convio and Charity Dynamics. Before his work with nonprofit organizations, Blake held consulting and product management positions at IBM’s eBusiness Unit, Netscape, Sun Microsystems and America Online. He graduated with a B.S. in Marketing from Texas A&M and his M.B.A. from The American Graduate School of International Management.
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Blake Groves Blake is VP of Strategy and Business Development at Salsa Labs. With more than 20 years in technology solutions and consulting, Blake comes equipped with hands-on knowledge of sales, consulting, product management and marketing. For the last 10 years, he has narrowed his focus to how Internet technologies can help nonprofit organizations, and prior to joining Salsa, he held positions at Convio and Charity Dynamics. Before his work with nonprofit organizations, Blake held consulting and product management positions at IBM’s eBusiness Unit, Netscape, Sun Microsystems and America Online. He graduated with a B.S. in Marketing from Texas A&M and his M.B.A. from The American Graduate School of International Management.
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contents
Why use SMS marketing?
  • SMS product launch checklist
  • 1. Create a product launch plan
  • 2. Generate awareness and engagement before the launch
  • 3. Make an impression on launch day
  • 4. Keep the excitement going post-launch
  • New product launch message samples
  • Conclusions