The Textmagic Blog
We publish practical guides on marketing, support, and platform features
to help businesses grow and improve communication.
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Smishing uncovered: How to protect yourself from SMS phishing and fraud
At one point or another, you might have gotten one of those SMS messages that look like promotions. But then, they pop up without ...
How to calculate customer health score and slash churn rates
Customer health scores are metrics that reduce customer churn and ensure sustained business growth. They can help prevent pitfalls...
Geofencing vs geotargeting: Which is the best for your business
Location-based marketing strategies such as geofencing and geotargeting have emerged as innovative solutions for businesses aiming...
Create a winning B2B customer journey map: Guide & templates
The B2B customer journey highlights all the touchpoints a customer has with a B2B company. From discovery to purchase and beyond, ...
How to elevate customer service through automated email responses
The quest to provide exceptional support while optimizing operational efficiency is a constant challenge for businesses. They must...
Why you need audio text messaging: Benefits and use cases
Text messages, once the dominant mode of exchanging information and emotions, are being complemented, and in some cases, eclipsed ...
25 Customer touchpoints: How to identify them and why they’re important
Customer touchpoints have the potential to turn a lead into a prospect and a one-time customer into a recurring one. Every stage o...
SMS geofencing: What it is and how does it work
Geofencing is one of the latest technological advancements in business and marketing. Companies small and large adopt it to promot...
Mastering internal product documentation: Our proven 5-step approach
Good internal documentation is like a map for people inside your company so that they can understand and navigate your business. I...
