Let’s be honest – requesting feedback from customers can feel overwhelming, especially when you don’t have the right tools at your disposal. Apart from building trust, reviews boost credibility and help your business show up higher in search results.
The main issue is that most people won’t leave a review unless they’re really happy… or really mad. This is where text message requests make the difference. Unlike emails that get buried in spam folders, text messages have sky-high open rates and feel more personal. A quick, well-timed text makes it easy for customers to drop a review while their experience is still fresh.
Not sure where to begin? We’ve got you covered. This article provides ready-to-use feedback request text message templates, let’s have a look!
Feedback request text message templates
Getting customers to leave a review can be tricky.
The key? Keep it short and well-timed. No one wants to read a long-winded request, but a well-placed text after a purchase or interaction can nudge customers to leave a review while it’s still fresh in their minds. The following SMS templates will help you get more feedback without the awkwardness.
1. General feedback request message
Customer reviews provide valuable insights into your overall service and help build trust with potential buyers. Sharing your experience helps others make informed decisions while allowing businesses to improve and serve you better.
Hi [Customer Name], thanks for choosing [Business Name]! Your feedback helps us grow. We’d really appreciate it if you could leave us a quick review here: [Link].
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2. Follow up after a recent purchase
Follow up with a feedback request message when the experience of doing business with you is still fresh in a customer’s memory. This is a great way to get their detailed impressions while they are excited about their new purchase. As a result, they may be less likely to write a review later when that feeling has faded. Up to 80% of online reviews originate from follow-up messages after a purchase.
It is also a good idea to simultaneously offer support for their new purchase. Any issues or questions that may come up will be promptly addressed and increase the chances of customers leaving a positive review. Following up after a purchase is also a quick and easy practice for boosting customer retention.
Hi [Customer Name],
Thank you for your recent purchase of [Item/Service]! We’d love to hear about your experience with us; you can leave us a review at [Link].
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3. Ask new users for first impressions
Communication with first-time customers can be an ideal opportunity to find out what the initial impression is after doing business with you. Potential customers will also consider the new user experience when they look through your reviews.
Hi [Customer Name],
Thank You for deciding to use our business! As a new customer, it would be great to hear about your first impressions. So please leave us a review at [Link].
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4. Feedback request after a service appointment
Send a feedback request message shortly after a service appointment while the experience is still fresh in your customer’s mind. This is the best time to capture detailed feedback, as they’re more likely to share their thoughts while their satisfaction is high.
Hi [Customer Name], we hope you loved your [Service] today! Your thoughts help us improve – mind sharing a quick review? [Link]. Thanks! 😊
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5. Feedback request with an incentive
Offering an incentive with your review request can encourage more customers to share their feedback. A small reward, such as a discount or entry into a giveaway, adds extra motivation while showing appreciation for their time.
Hey [Customer Name], we’d love to hear about your experience! Leave us a review at [Link] & enjoy [Discount/Offer] on your next visit. 🎉
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6. Feedback request after a customer support interaction
Following up with a feedback request message after a customer support interaction is a great way to measure satisfaction and improve your service. When customers receive prompt and helpful assistance, they’re more likely to share their experience while it’s still fresh in their minds. Timely feedback helps identify strengths and areas for improvement while also building trust with future customers.
Hi [Customer Name], we hope our team helped you today! Your feedback means the world to us—mind leaving a quick review? It only takes a minute: [Link].
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7. Review request for a referral-based program
Requesting a review from customers who joined through a referral program can reinforce trust and encourage more recommendations. Since they were introduced by someone they trust, they’re more likely to share their positive experience.
Love [Business Name]? Share the love! 🌟 Leave a review here: [Link] & refer a friend—you’ll both get [Discount/Bonus]. Thanks for being awesome!
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8. Follow-up feedback request
A follow-up text message is a great way to remind customers who may have missed your initial request. Sometimes, customers need a gentle nudge to share their feedback, especially if they had a positive experience but forgot to leave a review. Sending a second request at the right time increases the chances of getting valuable insights while reinforcing your commitment to customer satisfaction.
Hey [Customer Name], just a quick reminder – we’d love your feedback! If you haven’t had a chance yet, you can leave a review here: [Link]. Thanks a ton!
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9. Review request for negative feedback handling
Turning a negative experience into a positive one starts with listening to your customers. Following up with a text message after resolving an issue shows that you value their feedback and are committed to making things right. It also allows them to update their review or share how their concerns are addressed, helping build trust and credibility.
Hi [Customer Name], we value your feedback, even if things didn’t go perfectly. Let us know how we can improve: [Link]. Your thoughts help us get better!
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10. Reach out to long-term customers
Long-term customers have much to share about how they use your business and how it has benefitted them. In addition, reviews from these loyal customers can benefit potential new users. They can assure potential customers that they will still be happy with your business further down the line.
Hello [Customer Name],
You will have been using our service for X years! Therefore, we would be very grateful if you would share your experience at [Link].
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11. Announce upcoming update
You are more likely to get a response to your feedback request message if you explain why you are asking for it. For example, to generate SMS feedback, to inform the design of a new update, or to draw attention to your business in the run-up to an update or announcement.
Hi [Customer Name],
To prepare for our next update to [Service], we are asking our customer’s expectations about the new version. Please leave your ideas at [Link].
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12. Ask specific questions
Positive feedback is always great, but reviews focusing on specific benefits and features are even more helpful to your business and potential customers. Your feedback request message can help guide their review to provide more constructive information. Ask the questions that potential buyers will want answers to.
As they look through your customer reviews, potential customers will consider the specific use cases they need a solution for and the features that support those. Reviews focusing on features a customer uses and why they find them useful can give potential buyers more confidence that your solution is what they need.
Hi [Customer Name],
We hope you are enjoying your new [Item]! We would love to hear about your experience to improve our services at [Link].
13. Respond to social media mentions
Is a customer talking about you on social media? Texting to ask if they will share their thoughts in a review can help increase your feedback request response rates. Someone already saying positive things about you online is more likely to spend some time leaving a review for your business.
It is simple enough to keep track of when people mention your business on social media, and reaching out via SMS can feel more personal than responding to a comment.
Hi [Customer Name],
We saw your positive comments about our [Product/Service/Feature] on [Social Media Site]. Thank You for mentioning us! We would really appreciate you leaving a review at [Link].
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14. Respond to their review
89% of consumers will read your response to a review. If you go silent after a customer writes a review, it can seem unappreciative.
Taking the time to thank them via text and respond to their review online shows your gratitude and increases the chance that they will bother to answer the next time you ask. Making a habit of replying to every review also gives you another chance to resolve any issues amicably and turn a negative review into a positive one.
Hi [Customer Name],
Thank You for taking the time to review [Business Name]! Your feedback helps us improve the services we provide.
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Tips for maximizing feedback request success rates
Want more reviews? It’s not just about sending texts, it’s about sending the right texts at the right time. Here’s how to make sure your feedback request messages actually get results:
- Use automated SMS scheduling for feedback requests after purchases
Timing is everything. If you wait too long, customers forget. If you ask too soon, they might not have formed an opinion. The sweet spot is right after a purchase or service when the experience is still on their mind.
Use Textmagic to set up automated SMS review requests, and schedule texts to go out a few hours or days after a purchase, making sure they hit at the perfect moment without you lifting a finger.
- Optimize review links for mobile-friendly experiences
Your customers are reading your text on their phones, so ensure the review process is seamless. If they tap your link and get sent to a clunky, desktop-only review page, they’ll probably give up before leaving a review.
✅ What to do:
- Use mobile-optimized review platforms (Google Reviews, Trustpilot, Yelp, etc.)
- Test the link yourself before sending it; if it’s frustrating for you, it’ll be frustrating for them
- Keep the process short. The fewer clicks, the better!
- Track response rates and adjust your approach based on feedback
Not all feedback requests will get a response, and that’s okay! The key is figuring out why. Maybe your timing is off, or your message needs tweaking.
- Use Textmagic’s delivery reports to see if your messages are being opened.
- Track click-through rates on your review links.
- Experiment with different wording, timing, and even emojis. If something isn’t working, tweak it and try again.
- Respond to all reviews, both positive and negative, to build credibility
Ignoring reviews (especially bad ones) is a missed opportunity. When you respond (nicely), it shows potential customers that you care and want to improve.
📝 How to handle reviews:
- Positive review? Say thanks! A quick “We appreciate you, [Name]!” goes a long way.
- Negative review? Stay calm, acknowledge the issue, and offer to make it right. A polite response can actually turn an unhappy customer into a loyal one.
- No review yet? Send a gentle reminder (see our follow-up template above).
Enhance your messaging with SMS templates
Try out our text message templates today and collect feedback in minutes!
How to send feedback request messages with Textmagic?
Requesting customer reviews via SMS is a simple but powerful way to gather feedback you can act on. With Textmagic, you can send personalized, high-converting feedback requests in just a few steps. Here’s how:
- Log into your Textmagic account
First, sign in to your account. If you don’t have one yet, you can quickly set one up here and start sending messages. - Create a new SMS campaign
Navigate to the messaging dashboard and start a new SMS campaign. This allows you to send text messages in bulk or to specific customers based on your needs. - Write your feedback request SMS
Keep it short, friendly, and clear. A good feedback request message should thank the customer, mention their recent purchase or experience, and include a direct link to leave a review. - Personalize your message with custom fields
Use Textmagic’s custom fields to insert the customer’s name or specific details about their purchase. Personalized messages feel more genuine and are more likely to get a response. - Choose your recipients
Select the customers you want to reach out to. You can filter by recent purchases, engagement level, or other factors to target the right audience. - Schedule or send immediately
Decide whether to send your message right away or schedule it for an optimal time (such as shortly after a purchase). Scheduling ensures your request reaches customers when they’re most likely to respond.
That’s it! With just a few clicks, you can send professional, high-response review requests and start collecting valuable feedback.
Wrapping up
Customer feedback is essential for growth and trust-building. Reviews help attract new customers, improve your services, and show that you value your audience’s opinions.
SMS is a quick and convenient way for businesses and their customers to gather feedback. However, the right approach to requesting a review via text can significantly affect response rates.
Use these samples to inspire your own feedback request templates to boost your online reviews.
Frequently Asked Questions (FAQs)
With Textmagic, you can track delivery reports and message analytics to see which SMS messages were successfully received.
You can also monitor link clicks to check how many customers engaged with your review request.
The best time to ask for a review is shortly after a customer interaction – whether it’s a purchase, service appointment, or support conversation.
A good rule of thumb is to send the request within 24-48 hours while the experience is still fresh. Textmagic’s automated SMS scheduling makes it easy to time your feedback request messages perfectly without manual effort.
If a customer doesn’t respond to your first request, wait 3-5 days before sending a follow-up. Keep it short, friendly, and appreciative. If they still don’t reply, avoid spamming – some people just prefer not to leave reviews.
Negative reviews are a chance to show great customer service. Stay calm, acknowledge their experience, and offer a solution. A polite, professional response can turn things around.
For a quick guide on handling negative reviews, check out this article.
Some review platforms (like Google) have strict guidelines about offering rewards in exchange for reviews. Instead of direct incentives, you can encourage feedback by showing appreciation or entering customers into a giveaway for sharing their experience.
With Textmagic, you can easily send thank you messages, exclusive offers, or discount codes to customers who leave a review—without violating platform guidelines.
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